Whether you're a fan of beauty products or not, you've probably heard of at least one of the top 13 cosmetic brands in the U.S. From lip glosses to eyeliners, these products are worth checking out if you're in the market for new makeup.
Gucci Westman
Founder of the clean beauty brand Westman Atelier, Gucci Westman has a reputation for being a leading expert in high-performance clean beauty products. Her work has appeared in Vogue, Harper's Bazaar, and other high fashion publications. Adore Beauty Coupon Code is known for its eye-catching makeup techniques, such as spot-painting different colors onto each imperfection. She has also been a makeup consultant for many top makeup brands.
Her clean makeup line, Westman Atelier, is a combination of high-performance pigments and nourishing skincare ingredients. Its packaging is a modern spin on minimalist trends. It features sleek matte cases and a selection of high-end brushes.
Its lactic acid tonic dissolves dead skin and fades pigmentation. Its vitamin C body oil helps brighten and tighten the skin.
Its patented X-Blush Technology is a fusion of the latest in chemistry and technology. Its illuminating powders are infused with Vitamin C, peptides, and niacinamide.
Urban Decay
Known for its bold makeup, Urban Decay is one of the most popular brands among bloggers. A large number of fashion and beauty editors are also fans of the brand.
Aside from makeup, Urban Decay offers skincare and lip color products. Its products are marketed through national and international retail outlets.
The brand is famous for its Naked eyeshadow palettes. These palettes feature extra-pigmented, universally flattering shades. They also feature maximum staying power. Several of these palettes have become cult favorites.
Another bestseller is the 24/7 Glide-On Waterproof Eyeliner Pencil, which is creamy and offers smooth application. In addition, the brand has launched the Urban Decay Afterglow Powder Highlighter, which melts into the skin for a strobed effect.
In 2015, the brand introduced The Ultraviolet Edge initiative, which aims to support animal rights. Wende Zomnir, the chief creative officer, was a pioneer in this endeavor. She launched this campaign at music festivals, a successful move.
CoverGirl
Founded in 1961 by the Noxzema Chemical Company, CoverGirl was one of the first mass-marketed cosmetic brands in the U.S. In 1988, CoverGirl was acquired by Procter & Gamble.
In April 2018, CoverGirl became the largest makeup brand to receive Leaping Bunny approval from Cruelty-Free International. This means that the brand's products have been tested on animals at no point during the manufacturing process.
While CoverGirl is known as one of the most popular makeup brands, there are a lot of other top-performing cosmetics brands. These include Maybelline, L'Oreal, and Clinique.
Maybelline has the highest usage rate among frequent makeup users. The brand is often considered a drugstore brand, but it also offers skincare and fragrance products. Some of its most popular products are its foundation and eyeliner.
The Clean Pressed Powder Collection is the industry's top-selling product. The collection includes Clean Matte Pressed Powder and Clean Sensitive Pressed Powder. If you are looking for the best quality cosmetic brands then check out the Health and Beauty Coupon Code.
Hourglass
Founded by Carisa Janes, Hourglass is a cruelty-free cosmetics brand with a cult following. It has an array of high-quality, high-tech products that look great on all skin tones.
The company is known for its innovative tools to enhance the customer experience. It also offers a range of vegan beauty products. The company has also partnered with an animal rights group to ensure that no animals are harmed in the making of its products.
The company has a long and proud history of being a pioneer in the high-tech beauty industry. The company's latest innovations include a state-of-the-art hair-wash system that is designed to save a staggering one billion gallons of water a year. It also recently unveiled the world's first artificial intelligence hologram concierge.
The company's unlocked collection is a shining example of the company's commitment to animal-friendly business practices. The brand donates five percent of profits to the nonprofit Nonhuman Rights Project, which is an industry-leading organization that provides fundamental rights for animals in captivity.
Juice Beauty
Founded by Karen Behnke, a California wellness entrepreneur, Juice Beauty is a clean beauty brand that offers a range of skincare and makeup products. These products are formulated with organic fruits and vegetables and are free of harmful ingredients.
Using a unique blend of antioxidant-rich organic botanicals, Juice Beauty's formulas are designed to detoxify and cleanse the skin. Its products are free of parabens, sulfates, synthetic dyes, and petroleum derivatives.
In 2005, Juice Beauty's founder, Karen Behnke, started a company to create healthier, more effective skincare and makeup products. She worked with microbiologists to perfect her formulations, which use antioxidant-rich fruit juices as a base.
Currently, Juice Beauty has over 300 olive trees on its ranch. Those trees are also used for their skincare collection, which includes the Stem Cellular line. The brand also has several products for other parts of the body. These include the Phyto Pigments Ultra Natural Mascara, which is a plant extract-enriched natural mascara, and the Flawless Serum Foundation, which is a blend of foundation and serum.
LYS Beauty
LYS Beauty is a clean beauty brand that caters to all complexions. The brand specializes in skin-first formulas that address common skincare concerns, from acne to dryness.
In addition to its clean makeup products, LYS also offers a wide variety of affordable products. The brand's Triple Fix Serum Foundation is one of the brand's best-selling products. This product provides light to medium coverage and features a natural finish. The product is available in 35 shades.
Tisha Thompson, founder, and CEO of LYS is a beauty industry veteran and trained makeup artist. She founded LYS Beauty in 2021. She launched the brand intending to diversify the clean beauty space. She began by developing cosmetic formulations that are paraben-free, fragrance-free, and non-talc.
In addition to the foundation, LYS has developed an extensive line of affordable products, including retexturing retinol, a calming hydration booster serum, a silky bronzer, a satin matte cream blush, and a Triple Fix Translucent Pressed Setting Powder. These products are formulated for all skin types and feature photogenic triangular packaging.
Clarins
Located in Paris, Clarins has been making magic happen for over 60 years. Founded by Jacques Courtin-Clarins, the brand is now operated by the third generation of the family. Virginie Courtin-Clarins, Deputy CEO of Groupe Clarins is tasked with the job of driving the company forward.
The brand is most notable for its high-end, eco-certified skincare and makeup products. The company uses hundreds of active ingredients to produce a product portfolio that includes the requisite serums and lotions to combat the effects of the aging process. The company also has an impressive array of eyeshadow palettes. Its flagship product, Double Serum, is touted as one of the best products of its kind.
The brand is also known for its passion for customer service. It has a well-organized customer care department that is staffed by a plethora of talented experts. Those interested in putting their best foot forward should also take advantage of free shipping on orders of $50 or more.
Yves Rocher
Yves Rocher is a French company that specializes in natural cosmetic products for women. It is one of the largest family-owned beauty businesses in the world. The company's products are marketed under its name or other brand names.
Its most popular product is the Face Moisturizing Hydra Vegetal, which hydrates and moisturizes the skin. Its anti-wrinkle creams are also very popular.
Yves Rocher has been in the natural botanical product industry for over fifty years. It uses certified organic ingredients to produce its products. Its packaging is made from recyclable plastic.
Yves Rocher's products are available in 88 countries. It has a total of 3,000 stores. The brand is one of the fastest growing in the global cosmetics market. It was ranked 20th in the Brand Finance report, a measure of brand strength.
Its franchise network includes a plantation of 50 million trees over the next five years. Its mission is to create botanical beauty experiences for women across the world. The brand aims to promote ethical sourcing and alternative testing techniques.
Olaplex
Invented by Eric Pressly, Olaplex is a hair repair technology that helps restore damaged bonds in your hair. The technology works on the molecular level, allowing your hair to feel softer and healthier. It is particularly beneficial for bleached hair and hair that has been damaged by chemical processes and environmental aggressors.
Olaplex has also been recommended by many celebrity stylists and beauty experts. They say that it repairs broken bonds, which can be caused by brushing, pollution, and intense hairstyling. It can help keep your natural hair healthy and grow longer. It is a great way to maintain your hair's health, and it can be used on all types of hair.
Olaplex also launched at-home products. They are designed to be applied to wet hair and left on for 10 minutes. The effects are similar to a pro salon treatment and will leave your hair feeling softer and shinier.
Crime
Almost one-fourth of the global cosmetics market is purchased in the United States. This is due in part to the popularity of social media, which helps customers discover new brands. A study by Piper Sandler, a consumer research company, found that 61% of beauty buyers follow their favorite cosmetics brands on social media.
The 13 largest companies control the majority of the beauty aisle, and their products are sold in virtually every market. Some of the top names include Estee Lauder, L'Oreal, Johnson & Johnson, P&G, and Shiseido. These companies have hundreds of different brands, with thousands of employees around the world.
Conclusion
The most popular makeup brand is Nars, which includes products like Bare Essentials, Senka, and Anessa. These brands are all made for women of all ages and skin types, and they are also allergy-tested and dermatologist-tested.
